Paradigme, the new signature masculine fragrance by Prada. 

A fragrance that transcends traditional preconceptions by asking – what if there’s another way? A question as an invitation to experiment and open new perspectives. Paradigme Eau de Parfum expresses sophistication and avant-garde in an unexpected masculine Ambery Woody scent. 

Opening a new olfactive paradigm, oscillating between enveloping warmth and exhilarating freshness. The warm sensuality of ambery woods is entwined with a green Bourbon Geranium, uplifted by a fusing Calabrian Bergamot Heart. 

The Paradigme bottle immediately invites curiosity. An architectural silhouette of radical elegance and an avant-garde statement through the tactile tilted Prada triangle. A bottle lacquered in an intense and alluring black to green gradation, the house’s iconic color.

NOTES

Ambery, Woody

• Top note: Calabrian Bergamot Heart
• Middle note: Bourbon Geranium
• Base note: Ambery Woods

HOW TO USE

• Prada fragrances are intensified by the warmth of your own body. Apply in the creases of your knees and elbows for a strong and long lasting perfume scent. 
• After applying your Eau de Parfum, avoid rubbing or dabbing skin. This breaks down the fragrance, causing it to wear off more quickly. 
• If you prefer placing fragrance on your wrists, be sure to reapply after frequent hand-washing, as this tends to rinse off the scent.

DETAILS

• 10ml & 50ml
• Eau de Parfum

• Product code:
512036162