Explore the mystical world of Gucci Flora with the Gucci Flora Gorgeous Gardenia Eau de Parfum. Centred around the Gardenia flower, this signature floral perfume for women embodies the joy and magic of the #FloraFantasy campaign. 

Escape into a joy-fuelled fantasy land with Gucci Flora. Evolving into a new delicious Eau de Parfum, floral yet delicately sweet, Gucci Flora Gorgeous Gardenia relaunches in a new campaign filled with flowers and fluffy animals. A signature scent for all free-spirited women full of positive energy. 

The perfume is built around the Gardenia flower, admired since the dawn of time for its splendour and said to be used in elixirs and magical potions. Taking inspiration from this legend and the idea of its mystical power, the gorgeous White Gardenia note is blended with solar Jasmine Grandiflorum absolute. 

This delicious potion of joy is introduced by a cheerful Pear Blossom accord while a touch of Brown Sugar accord adds a delicate sweetness to its floral scent trail. 

Encased within a new, elongated perfume bottle, the lacquered pink glass and shiny gold cap make it an object of beauty. One notable addition is the House’s distinctive Flora pattern. A core part of the Gucci identity, the motif is a painting of colourful flowers by artist Vittorio Accornero, created for Gucci in 1966. 

Directed and shot by artist Petra Collins and fronted by artist, actor, trailblazer and philanthropist Miley Cyrus, The #FloraFantasy campaign is a journey through a candy pink world, inspired by Japanese anime and filled with pop references where more is more. 

NOTES 

Floral 

• Top notes: Pear Blossom 
• Heart notes: White Gardenia, Jasmine 
• Base notes: Brown Sugar, Patchouli 

HOW TO USE 

• Layer the perfume over the skin, applying delicately to the wrist, neck and chest. 

DETAILS 

• Available in 30ml, 50ml and 90ml 
• Eau de Parfum

• Product code:
506029166