Find your perfect foundation

Finding the perfect foundation shade, finish and formulation for your complexion is as simple as knowing what works best for you. Follow our step-by-step guide to finding your and you'll be one step closer to flawless skin.

SHOP FOUNDATIONS

  • OILY SKIN
    Oil + oil = more oil. A powder-based formula combats shine

    COMBINATION SKIN
    A light-reflecting liquid foundation gives a dewy, natural look.

    DRY SKIN
    Deliver on coverage and moisture with a multi-tasking BB cream.

    PIGMENTED SKIN
    Even out your skin tone with a colour-correcting CC cream.

  • SHEER
    A tinted moisturiser is your new BFF

    MEDIUM
    BB cream delivers natural-looking, even coverage

    FULL
    Liquid foundation with a dusting of loose power offers robust coverage

  • ASK AN EXPERT
    Get colour-matched at your nearest Woolies beauty counter

    TEST IT OUT
    Swipe shades along your jawline - the right hue should disappear into your skin.

    GO AU NATURALE
    Stand near a window or in natural light to verify your colour.

  • TINTS & BB CREAMS
    Rub them onto skin with fingers for a low maintenance, natural finish.

    LIQUIDS, MOUSSES + CREAMS
    Choose a flat-topped brush with synthetic bristles. Buff in a circular motion from the center of your face, blending outward.

    POWDERS
    For lighter coverage, use a fluffy brush. For more coverage, use a kabuki-style brush.

    STICKS
    Swipe foundation straight from the tube onto skin and buff in with a makeup egg or sponge.

    Get 20% off all foundations and primers from 12 – 22 March 2018

    SHOP FOUNDATIONS