Improving Education

For most South African schools, a lack of resources and a shortage of funds are everyday realities. We're committed to improving education and it's something we can do together with you! 


ThMySchool fundraising programme was established to help overcome these challenges, enhance teaching and learning and enrich the school experience. 

The idea is quite simple: parents, friends and relatives sign up as supporters for free and when they shop at MySchool partner retailers, the retailer contributes a percentage of the value of their purchase to their school of choice. Today, more than 10 000 schools – many of them in poor areas – are benefiting from the programme. 

In fact, MySchool has become so successful that the programme has been extended to include MyVillage, which supports charities and MyPlanet, which helps fund animal welfare and environmental organisations. It’s all about giving back. 


To date, Woolworths has contributed almost R200 million on behalf of our customers to more than 10 951 schools, charities and environmental organisations through the MySchool MyVillage MyPlanet programme. 

The Woolworths Making the Difference Educational Programme is another way in which we support education in South Africa. We work closely with the Department of Education, schools and education specialists, to help develop and produce inspiring educator resources and by offering teachers, learners and parents a range of experiential learning activities. 

A total of 1900 schools are currently benefiting from this programme. 2012 saw the launch of the second volume of our Making the Difference Through Design resource for high school teachers of design and art in association with our partners, the Western Cape Education DepartmentSappi and Design Indaba